Michael Rubin Reveals How Travis Scott's 'White Party' Jordan 1s Happened | Complex Sneakers Show

0Michael Rubin is a billionaire, entrepreneur, and close personal friend to Travis Scott. In this conversation, he talks about Travis’ sneaker business, and even dishes a bit on the ‘White Party’ version of the Travis Scott x Air Jordan 1 Low that popped up this summer. Rubin also talks about Jay-Z gifting him Louis Vuitton Air Force 1s, recounts a business meeting with Nike co-founder Phil Knight, and talks about his own history reselling sneakers in the '90s. At the top of the episode, co-hosts Joe La Puma, Brendan Dunne, and Matt Welty talk Noah Lyles’ sneaker wish, hunting down rare footwear, and the Wizard of Oz x Nike SB Dunk Low. Chapters 00:00 - 6:18: Host Intros / Feedback On Sneaker Collabs List 06:19 - 9:48: Noah Lyles Sneaker Wish 09:49 - 17:06: Obscure Sneakerrs 17:07 - 20:45: Wizard of Oz SB Dunk 20:46 - 23:24: Michael Rubin Joins The Program 23:25 - 26:41: Sneaker Cam 26:42 - 34:12: Rubin Discusses His Reselling History 34:13 - 40:40: Rubin's History With Nike And Phil Knight 40:41 - 47:31: Travis Scott's AJ1 Low White 47:32 - 49:34: Travis Taking Back A Shoe He Gave To Rubin 49:35 - 53:55: Parity In The Market / Smaller Brands 53:56 - 56:54: Rubin's Partnership With Nike 56:55 - 01:04:52: Fanatics Fest This Weekend 01:04:53 - 01:14:23: Outfits For Fanatics Fest? / Outro Subscribe to Complex on YouTube: https://www.youtube.com/c/Complex Check out more of Complex here: http://www.complex.com https://twitter.com/Complex https://www.facebook.com/complex http://instagram.com/complex COMPLEX is a community of creators and curators, armed with the Internet, committed to surfacing and sharing the voices and conversations that define our new America. Our videos exemplify convergence culture, exploring topics that include music, sneakers, style, sports, and pop culture through original shows and Complex News segments. Featuring your favorite celebrities, authoritative commentary, and a unique voice, our videos make culture pop.